The first quarter of 2012 was quite successful for Audi. A total of 471.300 vehicles were sold. Audi's sales revenue rose to 12,4 billion euros in the first quarter of 2012. In order to continue this success, Audi intends to launch a total of 18 new or upgraded models this year. These Audi brand names have been secured for the new model offensive.
Model offensive with 18 market launches
But Audi is also pursuing extremely ambitious plans for the future. Audi according to its own statements, wants to become the world's largest manufacturer of premium vehicles. BMW currently claims this title for itself. To achieve this goal, Audi wants to expand its product line. This requires various trademark rights that Audi recently registered for itself.
The Audi brand names
These include brand names Audi RS1, Audi RS8, Audi Q6, Audi Q8, Audi R6, Audi S2 and Audi S9. Furthermore, the Ingolstadt car manufacturer has secured brand names such as e-gasoline, e-diesel and e-benzin for the future hybrid sector.
Info source: telegraaf.nl