New online magazine from the Lotus brand
Lotus offers its fans a special online magazine that reports extensively on the Lotus brand as well as trend and lifestyle topics relating to the British brand. The automobile and sports car manufacturer Lotus, which currently has a wide range of sporty vehicles in its range, would like to address a broad automotive audience with the magazine.
LOTUS online magazine
Lotus, based in Hethel, was founded in 1952 by Colin Chapman. In addition to building automobiles, they also built racing cars for motorsport. His motto was, “If you don't dare, you don't win”. According to this philosophy, Lotus now wants to interest its target group in a new media format. In its fifth German edition, it reports for everyone whose heart beats for the exotic of the automotive landscape.
From vehicle news to lifestyle and drivestyle topics, motorsport information, tips, guides and photo galleries, the entire spectrum of a modern magazine is covered. The online magazine is a shortened version of a modern, stylish high-gloss print edition that can be ordered online. An annual subscription with four issues costs 39 euros and provides Lotus fans with all the important news.
It's worth taking a look, because that 4 LOTUS Magazine also informs lovers and fans of the Lotus brand online.