With the EQS, a new era begins in a sense for Mercedes. This is also reflected in the design of the Tesla competitor.
Mercedes is competing with its long-serving S-Class with an independent electric model. The EQS is radically different. However, chief designer Gorden Wagener did not want to do without classic design ingredients.
Question: The EQS is the electric brother of the S-Class. However, there is no particular family resemblance to be recognized.
Wagener: That's right. At first glance, the EQS should differ from vehicles with a combustion engine. Thanks to the new architecture, we were able to break away from the classic design language of the upper class and do something radically new. It starts with the curved, arched silhouette, the very spacious passenger cabin, which is set far forward, and the round hatchback. And it doesn't end with the high-gloss black black panel front where the radiator grille with the Mercedes star sits on conventional cars.
Question: But you didn't want to do without a small front hood - even if it no longer houses an engine. Why?
Answer: I think a car with a hood is formally more beautiful; it gives the vehicle more balance. But there are also practical reasons for holding on to it, such as crash safety or the possibility of placing a HEPA filter underneath for the best air quality in the interior. In addition, without a hood, the windshield would be much larger, which would lead to reflections and increased solar radiation. With an electric car, in particular, you don't want to burden the air conditioning system unnecessarily. With the EQS, however, the front is short and flat. And seamless, because you no longer have to open them in everyday life.
Question: Aren't you afraid that the unusual design will scare off conservative S-Class customers?
Answer: Those who prefer classic design will still find something to offer in the S-Class. Not fully electrified, but with a plug-in hybrid drive, for example. That being said, for quite a few of our customers the either-or question doesn't even arise, many have several cars in their garage. Why not an S-Class and an EQS?